For Immediate Release
For more information, contact:
Kristina Circelli, Marketing Director
386.281.4203
Kristina.Circelli@cblproperties.com
Daytona Beach, Florida (January 28, 2022) – The Lost Cove Tattoo Pop-Up Experience is coming to Daytona Beach! Hosted by celebrity artist Travis Scott (MTV’s How Far is Tattoo Far!? and YouTube’s The Cove: After Dark), the traveling event is influenced by the alternative Southern California culture and will exclusively be at Volusia Mall from February 15th – March 1st.
This is the first stop of The Cove’s 2022 tour with CBL Properties. A rotating crew of 12 tattoo artists from around the country, including Bernadette Macias from CMT’s Tattoo Titans, will be showcasing their tattooing talent as well as custom apparel designed by Ross and company. Other stops this year will take them across the US and internationally to Limerick, Ireland.
“When we teamed up with CBL, our goal was to bring the tour to the opposite coast and some of the small-big cities in rural America. Most tours focus on larger cities and markets; our tour focuses on the smaller cities that don't get to see many events like this,” said Ross. “Daytona, because of its coastal feel and history with the races, made this ideal.”
“We’re looking forward to meeting the community,” continued Ross. “These events have always connected us in a unique way to each city we visit. The relationships and memories made become campfire stories told over and over by our artists. We also can't wait to experience the city and surf!”
In addition to tattoos, guests are invited to enter the Lost Cove tattoo raffle, with all proceeds going to the Boys & Girls Club of Volusia County. Winners will be chosen in-store on February 24th, with the grand prize being a full-day tattoo session redeemable at the Volusia Mall Pop-Up Event or at the Los Angeles HQ.
The event will take place in the Pop-Up Shop near Center Court. Walk-ins are accepted, but appointments are preferred and can be made at https://www.thelostcovecompany.com/bookatattoo, emailing booking@lostcoveco.com, or texting 424.325.6654. Be sure to include your ideal, size estimate, any references, and style desired.
About Host, Travis Ross
Travis Ross is a celebrity tattooer, TV personality, and founder/artist of The Lost Cove Co., a tattoo and apparel company based in Los Angeles, CA. Ross was also a cast member on MTV’s How Far is Tattoo Far for two seasons, before creating a new production company, The Cove Media Group, in 2021. He now produces/hosts the YouTube series The Cove: After Dark.
Travis takes a realistic approach by making conceptual and high-contrast tattoos – using aspects of surrealism inspired by artist Salvador Dalí, shape and form inspired by the fine art greats, and black and gray realism inspired by the Los Angeles style of tattoo. Travis also aims to share a stylistic story with each of his bold pieces that can withstand for years to come.
ABOUT VOLUSIA MALL
Volusia Mall is owned and managed by CBL Properties of Chattanooga, TN. Volusia Mall offers more than one million square feet of retail, including more than 90 specialty shops such as Bath & Body Works, Buckle, Charlotte Russe, H&M, Vans, and Victoria's Secret. Department stores include Dillard's and JCPenney. Volusia Mall is conveniently located on West International Speedway Boulevard (U.S. 92) near I-95 directly across the street from the Daytona International Speedway; Exit 261 off I-95. For additional information, visit the mall website VolusiaMall.net.
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